Partner reporting and dashboards

Stop waiting on RevOps for your partner numbers. Build partner reports yourself, arrange them into dashboards, and show every partner their own numbers in their portal.

Factorial grew partner-engaged deals 6x in a year.

Partner performance management: Answer "how much did partners source?" in minutes, not after a ticket
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Definition

What is partner reporting and dashboards software?

Partner reporting and dashboards software shows how your partner program performs: sourced pipeline, revenue, engagement and payouts, per partner and program-wide. In Introw, partner reporting and dashboards read live HubSpot or Salesforce data next to Introw data, respect partner access, and can be shown to each partner in their own portal.

The problem

Partner revenue nobody can report on does not get budget

When partner numbers take a ticket and a week, leadership stops asking and the channel loses its case.

Without Introw

Every partner question is a RevOps ticket
Partner numbers live in a separate tracker
A BI project comes before the first chart
Partners can't see their own performance
Quiet partners surface at the QBR
MDF and commissions are reported from separate spreadsheets

With Introw

Partner teams build the report themselves
The same CRM data as your direct revenue
Reports read live CRM data from day one
A dashboard in their portal, scoped to their numbers
Engagement per partner shows who is going quiet
Fund ROI and earned commission are report sources next to pipeline
How it works

Partner revenue next to direct revenue, on one set of numbers

Reports are the building blocks. Dashboards, partner views and portal embeds reuse them.

Build it yourself

Answer it in minutes. Split it by region or manager.

Pick a source, group it, filter it and chart it, without SQL. Partner revenue reports from the same CRM model as your direct revenue, so the numbers hold up with finance.

CRM deals, contacts and companies, plus engagement, assets, certifications, commissions and MDF.

Roll up any partner account field, such as ARR or sourced revenue, and split it by region, tier or partner manager.

Multi-currency and your fiscal year handled, view and edit rights per report, and CSV export.

Partner reporting and dashboards in Introw: Report the return
Every program, one screen

Every number opens to the opportunities behind it.

A report answers one question. A dashboard answers the ones you ask every week, so spend, return and pipeline for a program sit side by side. Update a report once and it changes everywhere it appears.

Drag saved reports onto a grid, with several dashboards as tabs.

Audience filters and a date range that apply to the whole dashboard.

A home page with new partners, portal visits, top assets, top revenue partners and deals to act on.

Partner reporting and dashboards in Introw: Report on every program
Spot who goes quiet

See which partners are fading before it shows in the QBR.

Partners go quiet before they leave. Each partner's overview shows revenue, engagement, top deals and goal progress on one page, so partner managers step in while there is still revenue to save.

A partner overview with revenue, engagement, top deals and goal progress.

An analytics tab with a dashboard scoped to that partner.

Engagement metrics that show who is active and who has dropped off.

Partner reporting and dashboards: See which partners are fading before it shows in the QBR
Show the partner

Partners see their own numbers. Nobody sends a spreadsheet.

Partners suspect your numbers differ from theirs. Showing them their own performance from the same CRM data settles it, and each partner sees only their own numbers.

Embed any dashboard in a portal experience, scoped to that partner.

A collaboration dashboard with total revenue, deal count, average deal size and sales cycle.

Goals next to the numbers, so partners see where they stand.

Partner portal in Introw: Show it where partners work
Keep your BI

Already on Power BI? Show partners their slice without rebuilding a thing.

If your analytics already live in Power BI, embed them instead of rebuilding them. Your BI team keeps one model, and each partner sees only their own rows.

Connect your tenant once and register the reports you want to show.

Place them in Introw and in partner portals.

Row-level security scopes the data to each partner.

Partner reporting and dashboards: Already on Power BI? Show partners their slice without rebuilding a thing
Core features

Everything you need to run a partner program, in one place

Reports read what the rest of the program produces, so every feature you run becomes a number you can report and share.

Partner goal tracking in the partner portal, showing partner-sourced revenue against target

Partner goal tracking

Goal progress shows on dashboards and on each partner's overview, from the same CRM data your reports use.

Partner Connect in Introw: Meet partners in their tools

Deal registration and channel conflict

Partner analytics reads the pipeline attributed to each partner, so registered and co-sold deals show up per partner and program-wide.

Partner referral, incentive and payout software: See the return on every MDF dollar

MDF management

Each fund's ROI, tracked from what its projects produced in your CRM, feeds reports and dashboards. MDF is a report source next to pipeline.

Partner reporting and dashboards in Introw: Report it beside direct revenue

Partner commissions and SPIFFs

Earned commission rolls into partner analytics, and commissions are a report builder source, so payouts sit next to the revenue behind them.

Affiliate management software in Introw: Every affiliate sale tracked, credited and paid

Affiliate management

Affiliate commission lines are earned commission like any other, so conversions and payouts sit in the same reports as the rest of the program.

Partner goal tracking: Partners see where they stand every day, so they push the right deals

Partner portal

Embed any dashboard in a portal experience, scoped to the partner viewing it.

AI assistants

Run it from your AI assistant

Ask Claude, ChatGPT or another assistant connected to Introw over MCP.

“Which partners drove the most sourced pipeline this quarter?”
Introw AI
Claude
ChatGPT
Ask your assistant
“Which partners drove the most sourced pipeline this quarter?”
“Total the ARR on our partner accounts, broken down by region and tier.”
“Prepare a QBR for Acme with pipeline, goals, activity and commissions.”
CRM-native

Built into HubSpot and Salesforce

Run another CRM? Connect it through the API or Zapier, or start without a CRM and add one later.

HubSpot

Introw for HubSpot

Introw reads and writes your own HubSpot objects and properties, custom objects included, so there is no second partner database. Partners register and co-sell on native deals, and your reps work with them from the Introw card on the record. Rated 4.9 on the HubSpot Marketplace.

Salesforce

Introw for Salesforce

Introw runs on Salesforce as the system of record, with two-way sync, custom-object mapping and field-level control. Partners are portal users, never Salesforce users, so no Experience Cloud build and no external seats. Your reps get partner context and actions in the Introw panel on the record. Listed on Salesforce AgentExchange.

How it works

Introw connects to the tools your team and partners already use

CRM

HubSpot and Salesforce, two-way on your own objects and fields.

HubSpotSalesforce

Chat

Slack, Microsoft Teams and WhatsApp. Partners register deals, get updates and ask questions in the channel they already watch.

SlackMicrosoft TeamsWhatsApp

AI assistants

Claude, ChatGPT and any assistant that supports MCP, for your team and your partners, under the same permissions.

ClaudeChatGPTMCP

Payouts and billing

Introw Pay for partner payouts; Stripe and Chargebee feed commissions from billing data.

IntrowStripeChargebee

Data and account mapping

Crossbeam overlaps inside Introw, Power BI embedded with per-partner row-level security.

CrossbeamPower BI

Agreements and automation

DocuSign for agreements as an onboarding step, Zapier and a versioned REST API for the rest.

Zapier
For who

Built for every role on your partner revenue team

Channel Partner Manager

Channel Partner Manager

Partner scorecards
QBR reports
Pipeline per partner
Tier performance
Partner-facing dashboards
CRO

CRO

Partner-sourced revenue
Forecasting
Attribution
Channel leverage
Board-ready reporting
RevOps

RevOps

One source of truth
Live HubSpot or Salesforce data
Consistent KPI definitions
Automated reporting
Governance
Partner Marketing Manager

Partner Marketing Manager

Campaign reporting
Content engagement
MDF return
Lead attribution
Lead and revenue generation
Customers

What Introw customers say

Every stage

Introw fits your program at every stage

The same platform runs a first program and a global channel, so you start where you are and never re-platform.

2

Launching a program

You are moving off spreadsheets, often as a team of one. You go live in weeks with no implementation project: deal registration, a branded portal, onboarding and content, configured by your team.

Scaling from tens to hundreds of partners

You run several motions at once. Segments, tiers, MDF, commissions and workflows run on one platform, and your team ships changes the same day without a consultant.

Enterprise and global channel

Thousands of partners across regions and teams. SAML and OIDC SSO, SCIM, role-based access with record scoping, multi-step approvals, multiple currencies and languages, and a white-label portal on your domain.

Pricing that stays predictable as you grow

Start free

The whole product at the scale of one partner, with no time limit and no credit card.

Partners are counted by portal, not by user

Invite as many of a partner's people as you like.

Your reps stay free in the CRM

CRM-only roles that need partner context in HubSpot or Salesforce do not take a seat.

AI assistant connections are included

MCP for Claude, ChatGPT and your partners' assistants is not an add-on.

No consultants for changes

Your partner team configures forms, portals, tiers and workflows without code.

Dashboard screen with sales pipeline, commission statements, asset library, and a note to register a $20k deal.

See Introw on your own CRM

Bring your HubSpot or Salesforce, and we will show you your partners, deals and attribution live in Introw in one call. Live in weeks, owned by your team.

Related reading

More on running a partner program

How to Build a Partner Dashboard Your CRO Will Actually Use

Partner Analytics - Metrics & Tools to Measure Partnership Channel ROI in 2026

Partner Attribution: How to Measure Sourced and Influenced Revenue and Prove Partner ROI

FAQs

Frequently asked questions

What is partner reporting and dashboards software?

It is software that measures your partner program: sourced pipeline, revenue, engagement and payouts. Introw's partner reporting and dashboards read live HubSpot or Salesforce data next to Introw data, so partner teams build reports themselves, arrange them into dashboards, and show each partner a dashboard scoped to their own numbers.

Can partners see their own dashboard?

Yes. You can embed any dashboard in a portal experience, and it is scoped to the partner viewing it. There is also a collaboration dashboard with total revenue, deal count, average deal size and sales cycle, and goals can sit next to it.

Do we need a data warehouse or BI tool?

No. Reports read live data from your connected CRM and from Introw, so there is no warehouse to build and no ETL to schedule. If your team already reports in Power BI, you can embed those reports in Introw and partner portals, with row-level security scoping the data per partner.

What data can we report on?

CRM objects such as deals, contacts and companies, plus Introw sources: partner engagement, assets, certifications, commissions and MDF. Any field rolled up onto the partner account, such as ARR or sourced revenue, counts as a metric too. Reports respect partner access, multi-currency and your fiscal year, and export to CSV.

How do we build a HubSpot or Salesforce partner dashboard?

Connect your CRM to Introw, build reports on your partner-attributed deals and partner account fields in the report builder, and drag them onto a dashboard. The data stays in HubSpot or Salesforce, so partner-sourced revenue sits in the same model as your direct pipeline, and the dashboard can be shared with partners.

Can we report on MDF ROI and commissions?

Yes. Commissions and MDF are report builder sources, and each fund's ROI is tracked from what its projects produced in the CRM, so spend and return sit in the same reports as your pipeline. Earned commission also rolls into each partner's analytics, next to the revenue that produced it.

Can we prepare partner QBRs from this data?

Yes. Ask the Introw copilot or an AI assistant connected over MCP to prepare a QBR for a partner, and it pulls their pipeline, goals, activity and commissions together. The partner's overview page also shows revenue, engagement, top deals and goal progress in one place before the call.

See AI-Native PRM in Action

Connect HubSpot or Salesforce on the free plan: the whole product at the scale of one partner, no time limit, no credit card.