CPQ for partner quotes

Resellers quote the same day, at the price your rules set. Resellers and distributors build quotes on their own deals from your HubSpot product catalog, at the price your discount rules give them, and every quote lands as a native HubSpot quote with line items on the deal.

Quotes and line items are HubSpot objects, so your deal team never re-enters a partner quote.

Partner quote in the portal with the Gold tier discount applied to each line item
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Definition

What is CPQ for partner quotes?

CPQ for partner quotes lets resellers and distributors configure, price and quote your products on the deals they work. In Introw, partners pick from your HubSpot product catalog, pricing follows the partner, tier or custom rules you set per product, and every quote is a native HubSpot quote on the deal. Partner quoting runs on HubSpot only.

The problem

Every partner quote your team re-types is a deal waiting on you

Resellers move faster and margin holds when the price is set by rule and the quote already sits on the deal.

Without Introw

Partners quote in a spreadsheet
Every partner quote is re-entered by your team
Discounts are negotiated deal by deal
Partners quote products they should not sell
A tier upgrade changes nothing on the next quote
Quotes wait on your deal desk

With Introw

They quote on the deal itself
The quote is a HubSpot record on the deal
Your rules set the price
They see only the products they can sell
Each tier gets its own discount, applied automatically
Approval only where you ask for it
How it works

From your catalog to a signed partner quote in HubSpot

One chain from your HubSpot catalog to a signed partner quote on the deal.

Your catalog, governed

Each reseller sees only what they can sell, at their price.

Partners sell from your real HubSpot catalog, so there is no second price list to keep current. Each partner sees only the products they are allowed to sell.

Products sync from HubSpot with SKU, price, type and term.

Scope a product to partner segments, such as volume SKUs for volume resellers, and to deals that match your CRM criteria.

Bulk edit visibility and discounts across many products at once.

CPQ for partner quotes: Each reseller sees only what they can sell, at their price
Priced by rule

Margin holds on every partner quote, and a better tier means a better price.

Price is set by rule, not negotiated deal by deal. Partners see their own price the moment they add a line item, and moving up a tier shows up as a better price on the next quote.

Partner-based: reads each partner's negotiated discount from a property on their CRM record.

Tier-based: a discount per partner tier, so Gold prices better than Silver.

Custom: trusted partners set the unit price themselves.

CPQ for partner quotes: Margin holds on every partner quote, and a better tier means a better price
Quoted on the deal

The quote goes out in the reseller's name, on your template.

Partners build the quote where the deal already lives, in their portal. The result is a native HubSpot quote with line items on the deal, so your deal team sees it without anyone re-typing it.

A guided builder covers their details, the end customer, line items and signers.

Apply your HubSpot quote template and lock the title to it.

Partners see their own commission on the same deal.

CPQ for partner quotes: The quote goes out in the reseller's name, on your template
Approve, sign, pay

Their customer signs and pays without another round trip.

You decide how far a partner goes without your deal desk. Signature and payment finish inside the quote, so closing needs no second round trip.

Allow partners to publish their own quotes, or hold every quote as a draft for approval.

Require e-signature on the quote.

Collect payment through HubSpot Payments or Stripe inside the quote.

CPQ for partner quotes: Their customer signs and pays without another round trip
Core features

Everything you need to run a partner program, in one place

A partner quote is where the deal, the tier and the commission meet. These are the parts of Introw it draws on.

Deal registration and co-selling in Introw: Quote the deal they registered

Deal registration and co-selling

Resellers build quotes on the deals in their shared pipeline, the same record they registered.

Tier program builder in Introw with requirements and benefits per partner tier, synced to the CRM

Partner tiering

Set a discount per tier on each product, so Gold partners quote a better price than Silver.

Partner management in Introw: Show the right products

Partner management

Scope each product to partner segments, so volume resellers see volume SKUs and new partners see starter SKUs.

Deal registration and channel conflict in Introw: Pay on the deals partners bring

Partner commissions and SPIFFs

The reseller sees the commission they earn on the same deal they quote.

Partner portal in Introw: Quote where they work

Partner portal

Partners build the quote on the shared deal in their portal, where they already update stages and fields.

CRM-native

Built into HubSpot and Salesforce

Run another CRM? Connect it through the API or Zapier, or start without a CRM and add one later.

HubSpot

Introw for HubSpot

Introw reads and writes your own HubSpot objects and properties, custom objects included, so there is no second partner database. Partners register and co-sell on native deals, and your reps work with them from the Introw card on the record. Rated 4.9 on the HubSpot Marketplace.

Salesforce

Introw for Salesforce

Introw runs on Salesforce as the system of record, with two-way sync, custom-object mapping and field-level control. Partners are portal users, never Salesforce users, so no Experience Cloud build and no external seats. Your reps get partner context and actions in the Introw panel on the record. Listed on Salesforce AgentExchange.

Integrations

Introw connects to the tools your team and partners already use

CRM

HubSpot and Salesforce, two-way on your own objects and fields.

HubSpotSalesforce

Chat

Slack, Microsoft Teams and WhatsApp. Partners register deals, get updates and ask questions in the channel they already watch.

SlackMicrosoft TeamsWhatsApp

AI assistants

Claude, ChatGPT and any assistant that supports MCP, for your team and your partners, under the same permissions.

ClaudeChatGPTMCP

Payouts and billing

Introw Pay for partner payouts; Stripe and Chargebee feed commissions from billing data.

IntrowStripeChargebee

Data and account mapping

Crossbeam overlaps inside Introw, Power BI embedded with per-partner row-level security.

CrossbeamPower BI

Agreements and automation

DocuSign for agreements as an onboarding step, Zapier and a versioned REST API for the rest.

Zapier
For who

Built for every role on your partner revenue team

Channel Partner Manager

Channel Partner Manager

Partner quotes
Pricing by tier
Approval status
Faster deal cycles
Deal registration
CRO

CRO

Margin protection
Partner deal size
Forecasting
Channel leverage
Accountability
RevOps

RevOps

Quotes on CRM data
Discount rules
Approval workflows
Price book governance
Reporting consistency
Partner Marketing Manager

Partner Marketing Manager

Bundles and offers
Promotional pricing
Engagement tracking
Campaign offers
Lead and revenue generation
Customers

What Introw customers say

Every stage

Introw fits your program at every stage

The same platform runs a first program and a global channel, so you start where you are and never re-platform.

2

Launching a program

You are moving off spreadsheets, often as a team of one. You go live in weeks with no implementation project: deal registration, a branded portal, onboarding and content, configured by your team.

Scaling from tens to hundreds of partners

You run several motions at once. Segments, tiers, MDF, commissions and workflows run on one platform, and your team ships changes the same day without a consultant.

Enterprise and global channel

Thousands of partners across regions and teams. SAML and OIDC SSO, SCIM, role-based access with record scoping, multi-step approvals, multiple currencies and languages, and a white-label portal on your domain.

Pricing that stays predictable as you grow

Start free

The whole product at the scale of one partner, with no time limit and no credit card.

Partners are counted by portal, not by user

Invite as many of a partner's people as you like.

Your reps stay free in the CRM

CRM-only roles that need partner context in HubSpot or Salesforce do not take a seat.

AI assistant connections are included

MCP for Claude, ChatGPT and your partners' assistants is not an add-on.

No consultants for changes

Your partner team configures forms, portals, tiers and workflows without code.

Dashboard screen with sales pipeline, commission statements, asset library, and a note to register a $20k deal.

See Introw on your own CRM

Bring your HubSpot or Salesforce, and we will show you your partners, deals and attribution live in Introw in one call. Live in weeks, owned by your team.

Related reading

More on running a partner program

16 Best CPQ Software Platforms to Configure, Price, and Quote Faster in 2026

10 Salesforce CPQ Alternatives for Faster, Simpler Quoting in 2026

Guided Selling for Partners: How to Help Partners Quote the Right Thing Every Time in 2026

FAQs

Frequently asked questions

What is CPQ for partner quotes?

CPQ for partner quotes lets channel partners configure, price and quote your products themselves. In Introw, resellers build quotes on their shared deals from your HubSpot product catalog, pricing follows the partner, tier or custom rules you set per product, and each quote is saved as a native HubSpot quote with line items on the deal.

Does Introw partner quoting work with Salesforce?

No, partner quoting is HubSpot only today. Creating quotes and line items needs HubSpot connected with quote write access; on Salesforce, partners can view the line items on a shared deal but cannot create quotes. Deal registration, shared pipelines and the rest of co-selling work on both HubSpot and Salesforce.

How do partner discounts work in Introw CPQ?

You choose a pricing model per product. Partner-based pricing reads a discount property from the partner's CRM record, tier-based pricing sets a discount per tier, and custom pricing lets trusted partners enter the unit price. The rule applies automatically when the partner adds a line item, so nobody negotiates price in the moment.

Can partner quotes require approval before they are sent?

Yes. On the deal embed you decide whether partners may publish their own quotes. Turn publishing off and every partner quote waits as a draft until your team approves it. You can also require an e-signature, apply your HubSpot quote template and lock the quote title.

Can I control which products partners can quote?

Yes. Each product can be scoped to partner segments and to deals that match CRM criteria, so a new reseller only sees starter SKUs and an enterprise SKU only appears on large deals. Partners never see a product they are not allowed to sell, and bulk edit updates many products at once.

Is quoting software for distributors included in Introw?

Yes, distributors and resellers use the same partner quoting on HubSpot, on the deals attributed to them, at partner-based, tier-based or custom prices you set. Creating quotes needs the Product Hub module on your plan, while viewing line items and quotes works on any plan. Check introw.io/pricing.

See AI-Native PRM in Action

Connect HubSpot on the free plan, open a deal to a partner and watch the quote land on the record.